Edares stands out for its ability to create partnerships with prestigious and internationally recognized brands, such as Preferred Hotels & Resorts, NH Minor Hotels (with their sub-brands), Relais & Chateaux, The Leading Hotels of the World, and many others.

Through careful analysis of the market and competitive environment, we guide our clients in branding medium and high standing facilities, transforming them into unique hospitality realities that meet the expectations of a demanding international clientele.

Examples of successful applications include:

• Redefining strategic positioning: consulting on image, concept and target audience.
• Branding of existing facilities: transformation of independent hotels into part of global circuits of excellence.
• Development of new structures: collaboration to create high-level concepts.

We collaborate as Strategic Advisors with hotel groups and chains, both domestic and international, offering 360-degree consulting on:

• Development in Italy: assistance for projects in urban (primary and secondary cities) and leisure (sea and mountains) destinations.
• Strategic expansion: market analysis, location scouting, and defining growth strategies.
• Partnership management: searching for qualified operators and establishing business agreements.

Our division also draws on the expertise of agronomists and professionals who specialize in the enhancement of historic properties, castles, hamlets, and farms. These properties represent an excellence of Italian heritage and can be transformed into:

• Charming accommodations.
• Luxury thermal resorts and spas.
• High standard farmhouses with innovative and personalized services.

We support our clients with:

• Feasibility analysis: in-depth studies of property development potential.
• Expansion and conversion projects: devising and planning interventions to increase profitability.
• Promotion in the international market: positioning facilities in highly profitable niche segments.

We assist hotel properties in finding the ideal operators to manage their facilities, selecting the best players in the market, in line with the type and positioning of the project. We also develop economic feasibility and sustainability plans that are submitted to:

• Institutional investment funds.
• Family Office.
• Private investors interested in income transactions or trophy assets.

This allows us to facilitate the connection between property and investors, maximizing the potential of each project.

We are experts in the management and redevelopment of iconic and high-value properties, often located in strategic locations or designated for valuable uses. Our activities include:

• Analysis of existing properties and identification of redevelopment opportunities.
• Drafting of recovery and enhancement plans, aimed at increasing the attractiveness of assets in the market.
• Development projects with direct partnerships with investors and end tenants.